Facebook is giving Pages the option to live-stream from a desktop or laptop. The feature, which the social network began testing in September, is now rolling out more widely — although it is still not available to general users.
Live Video on desktop supports both peripheral cameras, in addition to built-in cameras on laptops, allowing Pages to create a larger variety of content, such as daily vlogs. The feature was first spotted on the Facebook app for Windows 10 in May.
For the uninitiated, Pages basically allow brands, businesses, and public figures to maintain a presence on Facebook that can be managed by multiple account holders. General Facebook users who like a Page can get updates (including notifications for when that page is live-streaming) within their News Feed.
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Aside from web streaming, Facebook is also introducing a number of tools for Pages to help increase the reach of their broadcasts. Now, Facebook Page admins will be able to set Live contributors, allowing even more individuals to broadcast Live Video on behalf of a Page. Facebook claims the update is ideal for media industry publishers (a group it is increasingly targeting) looking to cover breaking news events.
Read more: http://www.digitaltrends.com/social-media/facebook-live-desktop-tools/#ixzz4VePqh1xW
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